FreeCharge partners with Mexican chain

04-Mar-2016 #Digital India Source: India Inc

Indian digital wallet platform FreeCharge has partnered with Mexican movie theatre chain Cinepolis to provide a platform for secure and easy digital payments. The partnership will help Cinepolis get access to FreeCharge’s robust partner network and bring more value to its consumers and partners, the companies said.

With this partnership going live in March, customers will be able to pay for movie tickets and food & beverages across 38 Cinepolis theatres in 28 cities using the FreeCharge wallet. As part of launch, customers will also be able to avail offers and discounts rolled off by the FreeCharge.

Govind Rajan, COO of FreeCharge, said: “India is one of the fastest growing markets for movie digital payments. Partnership with Cinepolis is a huge opportunity to build the habit of digital payments.”

Devang Sampat, head of strategic initiatives at Cinepolis added: “We are passionate to provide the best customer experience to our patrons. With rapid penetration of e-commerce across the country along with rise of mobile wallet, it is vital to connect with our patrons through mobile wallet for faster payment solution.”

FreeCharge is the first digital wallet partner for Cinepolis, which claims to be the world’s fourth largest movie theatre chain.

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