Indian key to an all-new Google strategy

12-Aug-2015 #Digital India Source: India Inc

One of the world’s best known tech companies took on a surprise restructuring move which now places an Indian techie at the heart of Google.

Pichai Sundararajan, popularly referred to as Sundar Pichai, has been appointed CEO of Google as part of new parent company Alphabet. The Chennai-born graduate of IIT Kharagpur and Stanford University has already overseen some of Google’s major innovations as head of products and engineering. Some of the major rollouts under his watch include Google’s web browser, Chrome, as well as the Android mobile operating system, arguably the world’s most popular mobile operating system.

“Sundar has been saying the things I would have said (and sometimes better!) for quite some time now, and I’ve been tremendously enjoying our work together,” wrote Larry Page in his blogpost announcing all the big changes in the firm he co-founded with Sergey Brin.

“I feel very fortunate to have someone as talented as him to run the slightly slimmed down Google… [to] continue to make big strides on our core mission to organise the world’s information,” he said.

In 43-year-old Pichai’s own words: “For me, it matters that we drive technology as an equalising force, as an enabler for everyone around the world. Which is why I do want Google to see, push, and invest more in making sure computing is more accessible, connectivity is more accessible.”

Some analysts believe his humble upbringing in India, where his family did not even own a telephone until he was 12, is likely to define much of his drive as chief executive of one of the world’s most successful technology brands.

Meanwhile, after Microsoft’s Satya Nadella, he is just another fine example of India’s technological prowess, with Indian Prime Minister Narendra Modi among the first to tweet his congratulations.

Google has already launched a number of key initiatives in support of the Digital India campaign, including helping women get online, getting Indian SMEs online and showcasing India’s rich heritage and culture online. This new appointment is likely to further enhance the appeal of the Digital India campaign for the company, given Pichai’s own motto of accessibility of IT as a force for empowerment.

Google’s overall rebranding was welcomed by the markets as shares soared 5 per cent in after-hours trading. As part of the new structure Larry, Page will become CEO and co-founder Brin president of the new holding company Alphabet – whose largest wholly-owned subsidiary will be Google.

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